Find the drama in your message

Shake up your style, wake up your audience

Show where you are in the message to keep the audience tuned in

Learn about your audience

Teams need practice communicating

Mark out a place for proper reading

Write to figure if you’re thinking right

Verb more and verb early

Detune your brain to start to write

Recognise the writing process, its pains and flashes

Don’t jump to understandings

Read with your body to understand more